BARC LONDON
Good Things For Good Dogs
Branding
Art Direction
Website
Social Strategy
CRM Strategy
2025
PROJECT INFO
We partnered with Barc London to elevate and refine their luxury dog accessory brand, beginning with a complete refresh of their brand identity. This included restructuring their brand architecture, defining the purpose and application of each logo, and introducing a sophisticated new colour palette. We also developed a brand mascot and a set of graphic elements designed to create consistency across every touchpoint.
This foundation extended into tangible outputs: new packaging, elevated unboxing experiences, and a website redesign to align with the updated identity. As ongoing partners, we continue to work with Barc London on content creation, messaging refinement, and strategic brand positioning—ensuring their product offering and visibility grow in line with their elevated creative direction.
